How to Run an Effective Cold Calling Campaign for a Web and Digital Marketing Agency

Cold Calling can be an effective way to promote your web development or marketing agency business. There are a few factors that will determine your success in a cold calling campaign and the number of converted customers vs. the overall costs.

Having a Viable

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Identifying Ideal Businesses for Google Ad Words / PPC

This blog goes along with my video blog with the same name. I will identify the candidates and types of businesses that naturally lend themselves to “Pay Per Click” marketing such as Google Ad Words.

1. Local VS. national

2. Service VS. product

3. read more »

Displaying Your Designs in HTML for Client Preview

<!DOCTYPE html PUBLIC “-//W3C//DTD XHTML 1.0 Transitional//EN” “”>
<html xmlns=”“>
<meta http-equiv=”Content-Type” content=”text/html; charset=utf-8” />
<title>Website Mock-up Design</title>
<body style=”width:100%; height:3244px; margin:0; background:url(Home-updated1.jpg) no-repeat center“>

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Understanding WordPress User Roles

In this blog, I will go through the five roles in a stand-alone WordPress site (multi-site has the super administrator for a total of six). Each user role has different capabilities and functionalities. The biggest mistake I see web site owners making is setting read more »

Understanding GDPR Compliance

What is GDPR?

GDPR is a new data privacy regulation created by the European Union to regulate how EU member state citizens personal data is used and collected. The regulation itself is an unbelievably long list of rules of protocols to handle personal data read more »

Who is Doing Backups?

Website backups are a critical part of the success and longevity for any online business. It is critical to understand who is taking responsibility for maintenance and backups as part of the upfront agreement. Many hosting packages offer some sort of backup plan as read more »

6 Make-or-Break Questions You HAVE to Ask Before Creating Your Website

Create your own website,” they said.

It will be easy,” they said.

Well, that depends on what qualifies to you as a proper website.

If you think that hosting your own domain, slapping on a theme, and plugging in some read more »

Correctly Utilizing a Project Management System

There are many project management system available out there. Each of them has certain features that appeal to its user base. Regardless of what system is implemented, there are some inherent fundamentals and protocols that make the experience much more efficient. I will cover read more »

Annotated Screenshots / Video Casts are a Requirement

One of the biggest challenges a web developer has is getting their work to render the same or at least presentable in all the major browsers and devices. To able to fix a specific browser or device “bug” it is critical to be able read more »

I Sent It / Told You That Already I Sent It Told You That Already

One of my least favorite things as a developer are the words “I sent that or told you that already.”  This is a good indication that a project management system in not in place. I am a firm believer that with a little effort read more »